Cognitive
Need for Cognition
Also known as: NFC · Cognitive Motivation
Individual difference in the tendency to engage in and enjoy effortful cognitive activity. People high in NFC seek out, engage in, and enjoy complex thinking tasks; those low in NFC prefer simpler cognitive tasks and rely more on cognitive heuristics.
- Source:
- Cacioppo, J. T., & Petty, R. E. (1982). The need for cognition. Journal of Personality and Social Psychology, 42(1), 116-131.
Constructs
Need for Cognition
The tendency to engage in and enjoy effortful cognitive activity — seeking out, engaging in, and enjoying complex thinking tasks (Cacioppo & Petty, 1982).
Instruments
- IPIP Need for Cognition Scale(IPIP-NFC)Goldberg, L. R. (IPIP), measuring constructs of Cacioppo, J. T., & Petty, R. E.1999